About The Client
A premium UAE-based e-commerce store offering curated collections of modern, stylish watches catering to fashion-forward individuals.
Challenges
- Highly competitive luxury and fashion watch niche.
- Low initial keyword rankings and minimal organic traffic (just 135 visits/month in June 2024).
- Lack of content targeting long-tail and buyer-intent queries.
- No presence in SERP features or top 3 keyword slots.
Objectives
- Increase organic visibility across UAE-focused watch-related keywords.
- Improve keyword rankings into the top 10 results on Google.
- Boost monthly organic traffic without relying on paid ads.
- Establish SERP authority through featured snippets and high-authority content.
Solution
Results
- Increased from ~130 keywords to 543+ keywords in 11 months.
- Top 3 Rankings: Grew to 63 keywords in Google’s top 3.
- SERP Features: Achieved 69 features, enhancing visibility and CTR.
- Jumped from 135 monthly visitors (June 2024) to 3,591 visitors/month (May 2025).