Amazon’s Demand-Side Platform (DSP) is one of the leading solutions for advertisers that enables brands to reach shoppers beyond Amazon’s own search results, targeting them across premium websites, apps, and video platforms, on and off Amazon. But a data-driven strategy without precise audience targeting and continuous optimization risks wasted ad spend and low returns on investment.
At MetaLogic Digital, we provide Amazon DSP Advertising Management services that help brands leverage advanced audiences targeting, retarget high-intent shoppers, and maximize conversions. Whether you’re looking to increase brand awareness, drive sales, or improve customer retention, we provide custom DSP strategies designed for scalable growth and profitability.
With MetaLogic Digital, your Amazon DSP campaigns are optimized for visibility, engagement, and revenue growth—making the most of the digital era.
Target potential buyers across premium websites, apps, and Amazon-owned properties.
Make sure you are reaching the right shoppers by using behavioral, demographic, and interest-based data.
Re-engagement of those shoppers who viewed your products but did not convert.
Build long-term visibility with video, display, and OTT ads.
Continuously refine campaigns for lower ad costs and higher conversions.
With MetaLogic Digital, your Amazon DSP strategy is built to deliver sustained revenue growth.
Amazon DSP allows brands to run programmatic ads, display, and video across Amazon-owned sites, as well as on third-party websites and apps. While Sponsored Ads are PPC ads search-driven shown within Amazon.
Usually, the budget requirement to run a proper Amazon DSP campaign is a minimum amount per month. MetaLogic Digital can help in doing budget optimization to ensure maximized efficiency.
Yes, Amazon DSP delivers ads on Amazon-owned properties (for example, IMDb and Fire TV), as well as external websites, apps, and video platforms.
It re-engages users that previously visited your product pages but didn’t finalize the purchase thus increasing conversion rates and customer retention.