From Steady Growth to Strong Organic Momentum for a UAE Jewellery Brand

Kanz Jewels is a jewellery brand from the United Arab Emirates that focuses on creating finely crafted gold and diamond jewellery for daily wear and special occasions. The brand, having firmly established itself, serves clientele seeking high-end designs, assured quality, and a smooth online shopping experience across the Middle East.

• International and local marketplaces dominated the search results for jewellery.
• It had reached a level of increase in organic traffic.
• Minimal exposure to high-intent category and collection keywords.
• Weak mobile and desktop search performance.

• Grow organic traffic with the light use of paid advertisements.
• Enhance jewellery search visibility with no brand or category searches.
• Establish standard ranking collections and products page.
• Achieve long-term SEO expansion in a competitive local market.